![]() ![]() ![]() On paper the 2080 Ti has 4352 CUDA cores, a base/boost clock of 1350/1545 MHz, 11GB of GDRR6 memory and a memory bandwidth of 616GB/s. The 2080 Ti also features Turing NVENC which is far more efficient than CPU encoding and alleviates the need for casual streamers to use a dedicated stream PC. Unfortunately, there aren’t (m)any games that make use of these capabilities so the $1200 price tag on the RTX 2080 Ti Founders Edition is difficult to justify. Following on from the Pascal architecture of the 1080 series, the 2080 series is based on a new Turing GPU architecture which features Tensor cores for AI (thereby potentially reducing GPU usage during machine learning workloads) and RT cores for ray tracing (rendering more realistic images). ![]() “Build it, and they will come” must be NVIDIA’s thinking behind their latest consumer-focused GPU: the RTX 2080 Ti, which has been released alongside the RTX 2080. Without an appropriate social media marketing strategy, Nvidia will probably lose considerable market share, for all the wrong reasons. Their marketing infrastructure outsold Intel in the CPU market despite a 15% performance deficit. Nonetheless, AMD’s marketers are capable of delivering elaborate BS albeit whilst struggling to keep a straight face. In terms of real world performance, Nvidia’s 3000 series has more or less put AMD’s Radeon group in checkmate. The combination of RTX+DLSS delivers stunning graphics that are several tiers higher than both AMD's best discrete GPUs and the upcoming consoles. It makes GTA5 look like Tetris in comparison. At ultra settings, with ray tracing enabled, Cyberpunk 2077 redefines the boundaries of immersive gaming. Whatever the motivation behind Nvidia’s price cuts, Christmas has come early for PC gamers who can look forward to an unparalleled gaming experience in class leading titles such as Cyberpunk 2077. The seven year old hardware in both the Xbox One and Playstation 4 is due an update later this year. Nvidia’s price cuts are likely related to upcoming console updates. Given the widespread issues AMD users are facing with 5000 series GPUs (blue/black screens etc.), it is unlikely that AMD would have posed a rational threat to Nvidia’s market share this year. Nvidia’s 3070 GPU offers once in a decade price/performance improvements: a 3070 offers 40% higher effective speed than a 2070 at the same MSRP. ![]()
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